SEO will help you to position your site in Google Rankings
as well as it will help you your website will get properly to be found when
people need your site.
What are search engines looking for? How can you build a
website which is SEO Friendly & that will please both your visitors as well
as search engine.
Read the following 6 tips for optimizing your site
1. What Search Engines are looking for?
·
Content: It should be useful
for viewers and on the topic.
·
Performance: It is about how
fast is your website and does it work properly?
·
Authority: Your site should
have good enough content to link other sites or other authority websites are
using your site as reference?
·
User Experience: How your site
looks? Easy to navigate? Etc
2. What Search Engines are not looking for?
·
Keyword Stuffing: Over use of a
particular keyword on the webpage
·
Purchased Links: Buying links
will get you nowhere on the search engines
·
Poor User Experience: Your
website should be user friendly; they should get what they are searching for.
3. Know your Business Structure
·
Here you need to seat and ask
some questions for yourself
·
What are your conversion
criteria’s?
·
What are your goals?
·
What you are providing is
really the same what people are looking for?
4. Optimize for multi channels
Keyword strategy is not only important in on site but also off site
platforms, which is why you should think about social media optimization.
·
Facebook
·
Twitter
·
Instagram
·
LinkedIn etc
5. Focus on your Meta data too
Your content on the site should have title and description. Because on
the basis of that Search Engine Result Pages will rank your site
Keep these things in mind and optimize your site.
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